Marketeering

Of course, there is nothing new about public relations firms being hired to merchandise candidates for public office, but the similarity of techniques between electioneering and marketeering is not always appreciated.

Inspired by the solidarity of the resisting oppressed, they convince themselves that simplicity is the cultural soil from which a new society, purged of marketeering impersonality and trivial excess, grows.

[…] there’s too much mildly evangelical marketeering mumbo-jumbo about dishes that ‘don’t just look amazing and taste delicious, but are packed with important nutrients that can help you feel and look beautiful too’.